Website Content

You need a GREAT business website. Why? It’s not just for the looks. It’s not just for digital marketing. It’s about your brand presence as a whole. It’s about how prospects see you, and whether they can find you. It’s about giving them all the tools and information...

This post was updated October 2019. Most websites live and die by search engines. Searches drive 34.8% of all online traffic, so it shouldn’t surprise you that, on average, 27% of marketing budgets go into content. After all, if readers can’t find yours, your website...

So – you’ve decided to take the plunge and invest in your brand’s content (or your client’s). You want to hire outside help to do it. *cue Ghostbusters theme music* Who you gonna call? Content writers! A-hem. That is, a professional content writer (or a high-quality...